Pepper Money Signs €400,000 Sponsorship Deal with Shamrock Rovers F.C

Posted 03-02-2017

Company’s new retail consumer brand set to feature on club signage

Dublin, 3 February, 2017: Ireland’s newest mortgage lender,Pepper Money, has announced a new arrangement as main club sponsor with Shamrock Rovers F.C., in which the club will receive up to €400,000 over the next two years.

The company has been an official supporter of Shamrock Rovers for nearly four years now and the deal comes on the back of its recently launched retail consumer brand, Pepper Money and also coincides with Shamrock Rovers’ preparation for the new season as well as the opening of their new Academy complex in February.

Under the terms of the arrangement, Pepper Money branding will feature on signage at the Club’s home ground in Tallaght Stadium as well as on team kits from the start of the season.

Paul Doddrell, CEO of Pepper Ireland said, “Shamrock Rovers has provided a great platform for us to build our brand over recent years and this reach will become even more important as we aim to grow our lending business in Ireland, dealing directly with Irish consumers. We look forward to seeing the new Pepper Money logo in Tallaght Stadium.”

Shamrock Rovers CEO, Brendan Murray said: “Pepper have been an extremely supportive sponsorship partner to the club for a number of years and we really appreciate their support. Our partnership with Pepper has played a significant part in allowing the club realise its ambitions on the pitch as well as developing  facilities such as the Academy. We know that the association with Shamrock Rovers has helped Pepper develop their brand awareness in Ireland since they started out in 2012. We’re delighted to extend our relationship for at least two more years and it coincides with the next phase of the Pepper's journey into lending in the Irish marketplace with Pepper Money.”

Pepper Ireland currently employs more than 400 people in Shannon and Dublin, where its offices are located, and is a supporter of various local charities.

For further information please contact:

Ben Valdimarsson
ReputationInc
Tel: +353 (0)1 412 0500
Mob: +353 (0)86 173 5123

Sinead Moore
ReputationInc
Tel: +353 (0)1 412 0500
Mob: +353 86 375 1004